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Examples

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📩 Framework Options for Positive Replies

1. Content Calendar / Swipe File

“Here’s the 30-day content calendar + $3M swipe file I promised. While looking at {{companyWebsite}}, I noticed {{you’re only posting 1–2x/month / your posts aren’t being boosted with ads}}. Would it make sense to walk through how this calendar + ads can fill your pipeline on a quick call?”


2. Ad Audit

“Attaching the ad examples I mentioned. One thing that stood out on {{companyWebsite}} is {{your ads don’t match your landing page style / your retargeting campaigns aren’t firing}}. Would you be opposed to a quick call so I can show you exactly how to fix those spots?”


3. Competitor Benchmark

“Here’s the competitor breakdown we pulled. Saw {{competitorName}} running {{short-form video ads / retargeting on LinkedIn}} that {{companyName}} isn’t — likely why they’re grabbing more market share. Would it make sense to hop on a quick demo so I can show you how to close that gap?”


4. Proof/Case Study

“Here’s the case study I promised. Since {{companyName}} is {{scaling / adding new offers / pushing into new markets}}, you’ll probably see a familiar bottleneck. Would you be open to a short call where I walk you through exactly how this client solved it using our content + ad system?”


5. Social Presence Check

“Here’s the content framework we talked about. I noticed {{companyName}} posts a lot of {{brand-focused content / random tips}}, but not much designed to drive direct leads. Would you be opposed to a quick call where I show you how to adapt this so it generates consistent inbound?”


6. Demand Gen / Pipeline Audit

“Sending over the demand-gen audit we put together. From what I saw, {{companyName}} has {{a strong offer / active campaigns}} but there’s a big gap in {{retargeting / authority positioning}}. Would it make sense to review it live so I can show you where the quickest wins are?”


7. Quick Win Hooks

“Here’s the ad creative swipe file I promised. Since {{companyName}} is already running ads, I noticed none aimed at {{converting on first touch / pushing call bookings directly}}. Would it be helpful if I showed you how these creatives are getting direct conversions right now?”

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